Understand it through movement.
A product explanation for a friction-lock belt.
- Contribution
- Product storytelling & commerce collaboration
- Project
- Studio project
- Explore
- product story / mechanism / commerce
Explore the product mechanism.
Reconstructed interaction · sample data
The demo couldn’t load. You can still explore the project below.
How this works ＋
Use a guided schematic to communicate the relationship between tension and the locking mechanism.
The boundary. The schematic is an explanatory reconstruction, not a physical simulation or manufacturing model.
The problem worth solving.
An unfamiliar physical mechanism needs an explanation that connects movement to its purpose.
A considered approach.
Use a guided schematic to communicate the relationship between tension and the locking mechanism.
The schematic is an explanatory reconstruction, not a physical simulation or manufacturing model.
The actual interface.
Let’s make it work.
And make it feel right.
Build something like this 
01Knittire
A material configurator that makes a complex product easy to explore.
Storefront architecture & interactive product experience
23WESHUB
A guided interface across a multi-venture platform.
Web experience & workflow design